L&D TV VIDEOS

This is an important cue for learning and development professionals to further the discussion of how a diversity and inclusion agenda can be properly served in the workplace. The problem is that, as a great deal of research has repeatedly shown, diversity training doesn’t work.

We’ve just produced an advert for TV and social media designed to boost recruitment for Brighton & Hove Buses and Metrobus. I’m pleased to say that job applications have already significantly increased. 

In most large organisations there is a problem that seem impervious to everything you throw at it. Training and mandating, workshops and awareness campaigns don’t make a dent. These problems usually boil down to one thing – behaviour.

I make video for learning and I specialise in drama. When people think of training films, it’s not what they think of when we say “Netflix”. After a lifetime in the sector, during the lockdown, I took a hard look at video drama in learning to work out how we can improve things.

I had the rare opportunity to direct a short promotional film for Fairlight School in Brighton – where my two children attend. It was an unpaid piece of work which was a treat because it took off the usual pressure of corporate deadlines. Also, we aim to do at least one project for a local community organisation in Brighton, where Nice is based, each year.

Drama doesn’t tell people what to do, but it can stimulate them to think deeply about a problem.  If you can create a safe space around that experience, discussion and sometimes solutions can arise.